Artificial Intelligence

Artificial Intelligence

The rapid advancement of artificial intelligence (AI) technologies presents both transformative opportunities and complex legal challenges. At Gün + Partners, we provide comprehensive legal support to help our clients navigate the evolving regulatory landscape while embracing innovation.

At Gün + Partners, we closely monitor the legal developments in the AI space and deliver tailored solutions to help our clients operate confidently and compliantly in this dynamic environment.

Our services in this area cover the protection and enforcement of intellectual property, data privacy and cybersecurity, commercial and contractual advisory and regulatory compliance.

IP Protection and Enforcement

In the field of AI, we offer strategic legal services at the intersection of AI technologies and IP law. Drawing on our extensive experience across all areas of IP — including trademarks, patents, copyrights, designs, and trade secrets — we provide end-to-end support covering legal consultancy, contract drafting, litigation, dispute resolution, and the management of registration processes. Our AI-related services include advising on the protection and enforcement of rights concerning algorithms, training datasets, models, and AI-generated outputs, as well as handling IP prosecution.

Data Privacy and Cybersecurity

AI systems often rely on extensive data processing, frequently encompassing personal and sensitive personal data. The intersection of AI with privacy regulations create unique compliance challenges, particularly under stringent frameworks such as Turkey’s Personal Data Protection Law, the EU’s General Data Protection Regulation, and other global privacy standards. We assist clients in ensuring that their practices comply with applicable data protection laws and cybersecurity regulations, with a focus on risk mitigation and regulatory compliance.

Commercial and Contractual Advisory

We support our clients in structuring and negotiating commercial agreements involving the procurement, licensing, and distribution of AI technologies along with contracts involving procurement of AI systems, SaaS arrangements, and infrastructure critical to AI implementations. Our transactional team advises clients on structuring transactions to optimize the acquisition of AI-related technologies. We also advise on legal risk assessment and due diligence in AI-related transactions and collaborations.

Regulatory Compliance

Our multidisciplinary team at Gün + Partners is at the forefront of regulatory developments concerning AI, providing comprehensive legal solutions that address local and global AI regulations, along with sector specific guidance on parallel developments in regulated industries.

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